Real Estate
Men and Women Continue to Value Home Amenities Differently
When it comes to buying a home, men and women are often on the same page about the basics—location, price, and condition. But when it comes to specific home features, their preferences still show clear differences, even as more young buyers enter the market.
According to a longtime real estate agent, male buyers often show interest in the practical and structural parts of a home: garages, basements, attics, and crawlspaces. Female buyers, by contrast, tend to focus more on kitchens and how well a home’s layout works for entertaining and daily living.
A recent National Association of Realtors (NAR) study dug deeper into these preferences by comparing what single men, single women, married couples, and unmarried couples prioritize when shopping for a home.
Among single buyers, some trends might surprise you:
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New kitchen appliances were rated “very important” by 32% of men and 21% of women.
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Granite countertops were a must-have for 24% of single men but only 11% of women.
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Kitchen islands were high on the list for 19% of single men, compared to just 8% of single women.
One of the most unexpected findings? Walk-in closets were a top priority for 38% of single men, outpacing the 29% of women who rated them as “very important.”
As for updated basements, 16% of single men and 13% of single women gave them high marks.
When the focus shifts to married couples, some preferences shift as well:
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42% of couples said a walk-in closet in the master bedroom was very important.
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New kitchen appliances remained a priority for 21%.
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24% of couples wanted a single-level home, suggesting accessibility and long-term convenience may be on their minds.
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High ceilings—specifically those at least 9 feet tall—were desirable for 34% of couples, adding to a sense of openness and space.
These numbers paint a picture of evolving but still distinct preferences between genders and relationship statuses. While some might assume women care more about kitchens and men care more about garages, the data shows it’s not that simple. In fact, single men in particular showed strong interest in kitchen upgrades, suggesting that modern male buyers are increasingly focused on lifestyle and aesthetics—not just function.
Understanding these patterns helps realtors better match homes with buyers. But it also shows how individual priorities are becoming more nuanced, reflecting changing lifestyles, evolving gender roles, and the increasing influence of younger generations on the housing market.
Whether you’re shopping solo or as part of a couple, the key takeaway is this: your “must-haves” say a lot about how you live—and how you hope to live in your next home.
