Front Royal Celebrates the Opening of Penny Lane Hair Co on Main Street.

In a vibrant ceremony, the Front Royal/Warren County Chamber of Commerce, led by Executive Director Nike Foster Cales, welcomed a business to its new location in the heart of the town. Penny Lane Hair Co, located at 413 E Main St, opened its doors amidst the cheers and support of the local community, including Mayor Lori Cockrell and Supervisor Walt Mabe.

The air was filled with excitement as Mallory Deinert, the owner of Penny Lane Hair Co, was greeted with warm applause and cheers from a crowd that included Chamber members, friends, and representatives from various local businesses. The event not only marked a new business opening but also symbolized the ongoing revitalization and diversification of Main Street’s business landscape.

Mayor Lori Cockrell expressed her enthusiasm, reflecting on the uniqueness of each ribbon-cutting event she has attended since joining the council and becoming mayor. “Each opening brings something new to our community, and we’re thrilled to support them all,” she remarked. Her words echoed the sentiment of inclusivity and diversity that the town prides itself on.

Supervisor Walt Mabe also shared his satisfaction with the expansion of downtown, noting the importance of adding varied businesses to the area. “It’s a sign of our town’s growth and vitality,” he said.

For Mallory Deinert, the opening of Penny Lane Hair Co. is the culmination of a lifelong dream. Overcome with emotion, Deinert shared her journey, “I’ve always wanted to be on Main Street, and now here we are, just a few doors down from my mom’s business. It’s a dream come true.” She dedicated this milestone to her family, mentioning her late father, her brother, and her mother, whose birthday coincided with the opening.

The community’s support was palpable as Deinert thanked everyone for their encouragement and shared her excitement for the future of Penny Lane Hair Co on Main Street. Her story is a testament to the power of local support and the importance of small businesses in building vibrant communities.

The opening of Penny Lane Hair Co. is more than just a new business on Main Street; it’s a symbol of the community’s resilience, growth, and commitment to supporting local entrepreneurs. As Front Royal continues to welcome diverse businesses, it strengthens its reputation as a supportive and dynamic place for commerce and community.

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A Fresh Start for a Beloved Local Business.

Play Favorites, a cherished local toy store in Front Royal celebrated its grand re-opening under new ownership. The event was marked by a ribbon-cutting ceremony attended by community leaders and enthusiastic locals.

Nike Foster Cales, Executive Director of the Front Royal/Warren County Chamber of Commerce, opened the ceremony, expressing excitement about the store’s future under the stewardship of Brett and Hannah Bement. Josh Ingram, a Town Council member, emphasized the store’s unique role in the community, highlighting its appeal to kids and adults.

Warren County Supervisor Walt Mabe praised Play Favorites for its blend of educational and fun offerings. The new owners, Brett and Hannah, shared their journey to acquiring the store, driven by a passion for preserving a local toy store in their community.

In an interview with publisher Mike McCool, Brett Bement discussed their unexpected journey into the board game business. Hannah Beeman, a teacher and local craftsman, continues her educational role while contributing to the store’s new look and product offerings.

Play Favorites stands out for its welcoming atmosphere and community engagement. The store offers game nights, collaborates with local game designers, and maintains a focus on educational toys. Under the new management, Play Favorites promises to be more than just a store; it’s a community hub that celebrates the joy of play across all ages.

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Local Entrepreneur Taylor Jones Brings Unique Vintage Style to Front Royal with Fleetwood Vintage

Front Royal, known for its vibrant community and picturesque streets, has added a new gem to its Main Street – Fleetwood Vintage. This new business, inaugurated amidst supportive cheers and a ceremonial ribbon-cutting, marks a significant addition to the town’s retail landscape. Taylor Jones, a local entrepreneur and the brains behind Fleetwood Vintage brings her unique vision of vintage fashion to the heart of Front Royal.

The opening ceremony saw key community figures, including Walt Mabe from the Warren County Board of Supervisors and Melissa DeDomenico-Payne, a Front Royal Town Council member, expressing their excitement. “It’s all part of living the Vintage life and it being exactly what we would like it to be,” said Mabe, encapsulating the town’s enthusiasm for the new venture. DeDomenico-Payne added, “I’m really pleased to have your youthful energy here to bring back important things,” highlighting the fusion of nostalgia and modernity that Fleetwood Vintage promises.

Byron Briggs, President of the Front Royal/Warren County Chamber of Commerce, emphasized the importance of supporting small businesses like Fleetwood Vintage. He pointed out the beneficial ripple effect that spending in local businesses has on the community.

The star of the event, Taylor Jones, expressed her gratitude for the overwhelming support from her family, friends, and the community. “I couldn’t have done it without my mom, my friends, my family, and my community,” she said, reflecting on her journey to becoming a business owner at the young age of 25.

Jones, a native of Front Royal and a graduate of Skyline High School, has always had a flair for the ‘out there’ style, which she brings to her store. She credits her love for funky patterns, colors, and particularly velvet, as the inspiration behind her business. Fleetwood Vintage, named after her admiration for Fleetwood Mac and Stevie Nicks, promises to be a haven for those who love unique and vintage fashion.

Located at 407 East Main Street, right across from the Visitor Center, Fleetwood Vintage is set to be a new favorite spot for locals and visitors alike. With its diverse range of funky vintage items, the store is not just a business but a reflection of Jones’ passion and the town’s welcoming spirit.

Fleetwood Vintage is more than just a store; it’s a symbol of Front Royal’s growing and diverse business community. It stands as a testament to the entrepreneurial spirit of the younger generation and their ability to blend the old’s charm with the new’s vibrancy. As Fleetwood Vintage opens its doors, it invites everyone to experience the unique blend of past and present right in the heart of Front Royal.

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Fuel Your Fitness: A Refreshing New Arrival.

Welcome to where the fitness world’s hidden gem has just opened its doors. Fitness Fuel has officially welcomed the entire community to experience a blend of workout and wellness with a side of delicious healthy shakes. The ceremonial ribbon-cutting, led by Nike Foster from the Chamber of Commerce, marked a new chapter for the budding enterprise and a festive day for local health enthusiasts.

A New Spin on Health and Fitness

Nestled within the friendly confines of Fitness Evolution, a gym that’s more than muscle and sweat, houses Fitness Fuel, a novel concept promising to refuel bodies with all-natural, freeze-dried goodness. Jaycie Lucie, the visionary behind Fitness Fuel, amidst the loud cheers of the town and county folks, shared that this venture sprouted from a simple need within the gym. With a passion for purity, Fitness Fuel prides itself on shakes free from synthetic sugars and additives – just “pure good food.”

The motivation behind Fitness Fuel’s creation was straightforward yet profound. “We were approached by the owner, and we agreed to start it,” Lucie explained. And with that, a business was born, learning the art of shake-making along the way. As for the future, Lucie hints at possible expansion but assures that, for now, they are focused on serving the current clientele with gusto.

Welcoming the Public with Open Arms… and Open Doors

The synergy between Fitness Evolution and Fitness Fuel is unique, and Lucie eagerly points out that the gym doors are open to all, not just gym members. Offering extensive operating hours throughout the week, they ensure that no one misses out on the opportunity to taste and benefit from their healthy concoctions. Lucie invites everyone to try the shakes and explore the gym with a free one-day pass.

Shaking Up the Flavor Game

Fitness Fuel challenges the preconceptions of health drinks with a menu brimming with innovative and delightful flavors. The Hawaiian Harvest, a tropical explosion of pineapple, bananas, and coconut, leads as Lucie’s top pick. They’ve even managed to craft a protein shake rendition of the classic Cracker Jacks – sans the actual snack but rife with peanut butter and a hint of sea salt caramel.

Front Royal’s latest addition serves more than just shakes; it’s a testament to community, innovation, and the ever-growing pursuit of a healthy lifestyle. Fitness Evolution and Fitness Fuel together are set to become a beacon of health and flavor for everyone looking to infuse their fitness journey with a touch of natural sweetness.

For more information, check out their Facebook page here.

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Butler and Cline: Two Distinct Visions for a Safer Warren County.

In a riveting forum, Warren County citizens gathered to hear from two stalwart contenders, Mark Butler and Crystal Cline, both vying for the coveted position of Warren County Sheriff. With a term lasting four years, the stakes are high, and the commitment deeper.

Crystal Cline, having served the Front Royal Police Department for over two decades, began with a heartfelt thank-you to the chamber for facilitating the forum and the community for their presence. She reminisced about her deep roots in Warren County, highlighting her involvement ranging from the Mom’s Club to coaching the traveling volleyball team. Cline’s main thrust was the need to restore leadership and integrity to the role of sheriff. She voiced concerns over the dissolution of the Animal Control Division and the pressing need for dedicated School Resource Officers (SROs). Most poignantly, she discussed the department’s retention issue and the imperative of a full staff. Addressing Sheriff Butler’s claim about a massive drug bust, Cline firmly stated that such an incident hadn’t transpired in Warren County and stressed the significance of integrity in leadership.

On the flip side, Sheriff Mark Butler, the incumbent, recounted the tumultuous period four years ago when Warren County grappled with a major scandal. He emphasized the changes he had championed during his tenure, such as attaining the accreditation that was lost in 2019, introducing community policing, and enhancing safety – all while lessening the taxpayer’s burden. One of his crowning achievements, he mentioned, was the confiscation of 77,000 fentanyl pills last year, which he tied to a broader narrative on the devastating drug epidemic. Butler concluded by affirming the commitment of his department to the Constitution and the rights it guarantees to the citizens.

As November 7th approaches, the air in Warren County is thick with anticipation. With two distinctly passionate perspectives on the table, the choice voters make will significantly shape the future of the county’s law enforcement.

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A Night of Passionate Pitches: Who Will Lead the 31st District Forward?

The auditorium was thick with anticipation as three formidable candidates – Steve Foreman, Grace Morrison, and Delores Oates – took to the stage, each presenting their visions for District 31 in the House of Delegates.

Grace Morrison, a compelling independent contender, has deep ties to Warren County, having moved there in 2011. Living atop a picturesque hill with her family, Morrison is firmly grounded in the community. Underscoring her desire to provide genuine representation for District 31, she spoke about the importance of unfettered and unrestricted communication between delegates and the residents. A strong believer in the Virginia Constitution, she vowed to remain transparent and amenable, aiming to serve the people first and foremost.

Democratic hopeful Steve Foreman took the audience on a journey through history, recalling the legacy of America’s representative democracy birthed in the House of Burgesses. With a heart-centered on public education, Foreman is keen to recognize and champion the needs of teachers while also pushing for more competitive school funding. He emphasized the imperative for families to have a strong foundation, advocating for rights that range from fair wages to ensuring safety from gun violence. His commitment to unity, compromise, and the collective good was unmistakable.

Rounding out the trio was Republican nominee Delores Oates. Born and raised in the district, her profound connection to the community was palpable. Having served on the Board of Supervisors, she understands the intricacies of governance firsthand. Oates accentuated the importance of school choice and its potential to raise overall education standards. She also highlighted her commitment to preserving rural values, safeguarding elections, and defending the Second Amendment.

With such diverse perspectives and visions for the future of District 31, the citizens of Warren County face an important decision. As election day approaches, the anticipation grows, promising a pivotal moment for the district’s future.

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