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Do you have what it takes to be an entrepreneur?

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Global Entrepreneurship Week, which runs from November 16 to 22, consists of a collection of events hosted around the world to inspire people to launch or grow their own business. If you want to be an entrepreneur, here are some indicators you might have what it takes.

• You’re always eager to learn. If you want your company to grow, you must be willing to constantly learn more about the industry and how your business can adapt. This means listening to your customers, seeking mentors you can learn from, and networking with other aspiring entrepreneurs.

• You’re passionate about the work. It could be years before your startup makes a profit, and you’ll have to work long hours in the meantime. You need to truly care about the product or service your company offers in order to maintain your motivation. A love for the work you do will also help you deal with challenges, stress, and setbacks.

• You’re willing to take risks. Even if low startup costs allow you to launch a business with few risks, eventually you’ll need to take a few leaps. This might involve purchasing an expensive patent or piece of equipment, investing your personal savings to grow the business, or leaving a stable job to become a full-time entrepreneur.

• You’re not discouraged by failure. Few companies find success on the first try, and it might take several attempts to get your business off the ground. Setbacks are inevitable, so you need the tenacity and resilience to bounce back. If you want to grow your business, you must be willing to learn from your mistakes, embrace changes, and seize new opportunities.

To find out how you can participate in Global Entrepreneurship Week or plan your own event, visit genglobal.org/gew.

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Business

Would you make a good care attendant?

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Thanks to North America’s aging population, care attendants are in high demand. Here’s what this rewarding line of work involves and what type of person is best suited for it.

What care attendants do
Care attendants assist older adults with their daily activities, both in nursing homes and in private residences. Responsibilities of a care attendant generally include:

• Personal care. This involves bathing and dressing the care recipient, assisting them with personal grooming, and helping them go to the bathroom.

• General health care. Administering medication, following a care plan, and reporting health changes are common tasks.

• Food preparation. Cooking simple meals and going grocery shopping is often required.

• Mobility assistance. Attendants help care recipients get in and out of wheelchairs, cars, and showers. They also help them perform simple exercises.

Qualities care attendants should possess
A care attendant should be reliable, a good listener, and possess the following skills and qualities:

• Compassion and a desire to seek a genuine sense of connection.

• Patience and an understanding that older adults may take longer to complete daily tasks.

• Interpersonal skills and an ability to effectively communicate with care recipients and their families.

• Initiative and a capacity to work by yourself and make proactive, informed decisions when faced with challenging situations.

If you want to be a care attendant and have what it takes, you may be able to enter into this line of work right away. A post-secondary degree generally isn’t required and some employers provide on-the-job training.

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Business

Resilience: An important quality in the age of pandemic

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In the era of pandemics and lockdowns, resilience is the key to coping with the changing demands of business and the office.

The Workforce Institute recommends that employees cultivate resilience by learning certain skills.

1. Regulate emotion. Facing difficult customers and coping with customer satisfaction demand that employees learn to stay calm.

2. Control your impulses. Learn to moderate behavior when you face challenges. Don’t press ‘send’ impulsively. Learn not to burn bridges with inappropriately emotional reactions.

3. Learn to look carefully for the root causes of problems. Work out what you can change or control and what you can’t. Put your energy into the things you can control.

4. Believe in yourself. Address setbacks–or major work changes–by seeing yourself as competent to succeed.

5. Practice balanced optimism–the ability to realistically assess what can go wrong or deter success while remaining optimistic.

6. Understand what others think and feel.

7. Adaptability. Willingness to change in the face of adversity or circumstance.

From a psychological perspective, resilience also means adopting positive emotions, according to Psychology Today. That may mean you have to seek out the things and situations that have made you feel positive, happy, engaged, or grateful. Even old movies or sitcoms might put you in that mood. Exercising or dancing could help you feel joy. Completing a home project might help stir a sense of competence.

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Business

How to avoid hiring the wrong candidate

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Poor recruitment practices can cost a business a lot of money. Here are some tips for weeding out unsuitable candidates and finding the best person for the job.

Be clear about your expectations
Your job posting should be as precise as possible. Include the qualifications and experience you require from the candidate, the tasks the job entails, and, if applicable, the duration of the employment contract. This will help to limit the number of applicants and attract the talent that truly meets your company’s needs.

Verify candidates’ qualifications

Ask technical questions and administer aptitude tests to ensure that candidates have the skills and qualities they profess to possess. In addition, be sure to check up on their references in order to form a better idea of their past job performance and personality. If they have no references, that’s a big red flag!

Watch out for “job hoppers”
Hiring and training new staff is costly, so be on the lookout for people who switch from one job to another on a regular basis. Frequent job changes and gaps in candidates’ resumes are possible indicators of a lack of commitment.

Once you find the person you want to hire, consider instituting a trial period before you fully bring them on board. At the end of this interlude, both you and the new hire will be free to continue or terminate the collaboration.

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Business

4 tips for rebuilding your business after the pandemic

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Nearly all small businesses have suffered in the wake of the COVID-19 crisis, but many are capable of recovery. Here are four tips to help businesses re-emerge following the pandemic.

1. Determine the damage
In order to recover, you’ll first need to assess the impact that COVID-19 has had on your business. Update your financial statements and compare them to last year’s figures. Remember to factor in other types of loss such as employee layoffs and a reduced marketing budget.

2. Revisit your business plan

You need to figure out how your business model fits in with the new normal. For many small companies, this is a good time to expand your digital store as more people are shopping online. You should also adapt your business growth goals to better reflect the current reality.

3. Look into available funding
Now more than ever, you need to spend money to make money. As you create a recovery budget, find out whether your business qualifies for government funding that will help you bounce back. Financial institutions may also offer more lenient loans to help struggling entrepreneurs.

4. Create a realistic timeline
It’s important to keep in mind that your business won’t recover overnight, and you won’t be able to implement all your rebuilding strategies at once. Establish your priorities and track your progress to ensure you’re investing in the right areas.

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Strategies to help you recruit fresh talent

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If you want your business to thrive, it’s essential to hire competent and hard-working employees. However, attracting the right candidates is easier said than done, especially if you work in a competitive industry. Here are some common strategies that companies rely on to successfully recruit top talent:

• Create an engaging and informative “Careers” page on their website

• Post descriptive job offers on numerous platforms including job boards and local newspapers

• Strengthen their employer brand to appeal to the desired pool of candidates

• Encourage employees to make referrals and share the company’s posts on social media

• Refine their application and interview processes to more effectively identify quality candidates

While these strategies require some time and effort to implement, they’re a worthwhile investment in your company’s future.

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Using social media to market

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When you think of Facebook or Instagram, it is not immediately clear that the gargantuan is local, not just global.

Every community has an online presence of citizens that use the website to communicate with their local friends and family, as well as out of town folks.

So a small business can successfully market to its regular customers online.

The key is getting people engaged and getting people to share information about products and services.

Some ideas:

– Announce new products with photos using local people and local locations.

– Put your unique product ideas out there.

– Ask questions that involve your product: Use local people in local pictures or just a good photo.

– Do a short video of your new take-out appetizer.

– Show how it’s made with a video.

– Post photos of your sales associates and delivery people.

– Show your products and services in connection with holiday and obscure special days.

– Create and announce virtual events.

– Have a photo contest.

– Create video tutorials.

– Parody other videos.

– Post inspirational videos.

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Upcoming Events

Nov
20
Fri
all-day Gobble Till You Wobble Virtual 5k @ Online Event
Gobble Till You Wobble Virtual 5k @ Online Event
Nov 20 – Nov 29 all-day
Gobble Till You Wobble Virtual 5k @ Online Event
Take part in the 1st annual Gobble Till You Wobble United Way Virtual 5K Run/Walk. Capture your run or walk using a fitness tracker or app and submit for a chance to win gift cards and[...]
Nov
27
Fri
7:00 pm Love Revival – FREE Monthly Comm... @ Love Revival Ministry Center
Love Revival – FREE Monthly Comm... @ Love Revival Ministry Center
Nov 27 @ 7:00 pm – 9:00 pm
Love Revival - FREE Monthly Community Dinner @ Love Revival Ministry Center
Free Community Dinner for everyone! Come enjoy a hot meal on the last Friday of every month at Love Revival Ministry Center.
Nov
28
Sat
all-day Small Business Saturday @ Front Royal, Virginia
Small Business Saturday @ Front Royal, Virginia
Nov 28 all-day
Small Business Saturday @ Front Royal, Virginia
Why should Small Business Saturday just be celebrated on the Saturday after Thanksgiving? Buy Local – Shop Local – Eat Local – Support Front Royal’s Small Business Community and stay local! Small Business Saturdays –[...]
10:00 am Christmas Tree Embroidery Class @ Downtown Market
Christmas Tree Embroidery Class @ Downtown Market
Nov 28 @ 10:00 am – 12:00 pm
Christmas Tree Embroidery Class @ Downtown Market
Learn how to embroider a Christmas tree using basic embroidery stitches – no craft or sewing experience needed! The finished tree can be displayed in the embroidery hoop. This class is appropriate for adults and[...]
Nov
29
Sun
all-day 2021 Dare to Dream Enrichment Gr... @ Front Royal Women’s Resource Center
2021 Dare to Dream Enrichment Gr... @ Front Royal Women’s Resource Center
Nov 29 all-day
2021 Dare to Dream Enrichment Grant Application @ Front Royal Women’s Resource Center
Front Royal Women’s Resource Center (FRWRC) Beginning on November 1, 2020, to accept Applications for 2021 DARE TO DREAM GRANTS (Take classes, start a business, purchase a computer, learn a new skill, train for a[...]
Dec
5
Sat
all-day Small Business Saturday @ Front Royal, Virginia
Small Business Saturday @ Front Royal, Virginia
Dec 5 all-day
Small Business Saturday @ Front Royal, Virginia
Why should Small Business Saturday just be celebrated on the Saturday after Thanksgiving? Buy Local – Shop Local – Eat Local – Support Front Royal’s Small Business Community and stay local! Small Business Saturdays –[...]
7:00 am 64th Annual Pancake Day @ Warren County High School
64th Annual Pancake Day @ Warren County High School
Dec 5 @ 7:00 am – 1:00 pm
64th Annual Pancake Day @ Warren County High School
The Kiwanis Club of Front Royal is celebrating its 75 anniversary this year and are committed to holding the annual Pancake Day fundraising event. This event raises significant funds which are put back directly into[...]
7:00 pm Rotary Club Cash Fair @ Online Event
Rotary Club Cash Fair @ Online Event
Dec 5 @ 7:00 pm – 8:00 pm
Rotary Club Cash Fair @ Online Event
It’s that time of year for Rotary Club of Front Royal’s annual Cash Fair, and we are going virtual this year due to COVID. This is one of our biggest fundraisers of the year and[...]
Dec
6
Sun
all-day 2021 Dare to Dream Enrichment Gr... @ Front Royal Women’s Resource Center
2021 Dare to Dream Enrichment Gr... @ Front Royal Women’s Resource Center
Dec 6 all-day
2021 Dare to Dream Enrichment Grant Application @ Front Royal Women’s Resource Center
Front Royal Women’s Resource Center (FRWRC) Beginning on November 1, 2020, to accept Applications for 2021 DARE TO DREAM GRANTS (Take classes, start a business, purchase a computer, learn a new skill, train for a[...]
Dec
13
Sun
all-day 2021 Dare to Dream Enrichment Gr... @ Front Royal Women’s Resource Center
2021 Dare to Dream Enrichment Gr... @ Front Royal Women’s Resource Center
Dec 13 all-day
2021 Dare to Dream Enrichment Grant Application @ Front Royal Women’s Resource Center
Front Royal Women’s Resource Center (FRWRC) Beginning on November 1, 2020, to accept Applications for 2021 DARE TO DREAM GRANTS (Take classes, start a business, purchase a computer, learn a new skill, train for a[...]