Saying “Sorry” May Be a Key to Success, Survey Finds

Apologizing is often seen as a sign of weakness. But new research suggests the opposite may be true. Saying “I’m sorry” could actually help people succeed, especially at work.

A survey by Zogby International looked at why customers purchased pearls from The Pearl Outlet. Many said the jewelry was meant as an apology gift for a wife or girlfriend. But the survey also uncovered a broader trend about behavior and success.

The findings show that people with higher incomes are more likely to apologize when they are wrong. About 90 percent of those earning $100,000 or more said they would say sorry in those situations. That number drops to 84 percent for those earning between $75,000 and $100,000. Among people earning $25,000 or less, only about 52 percent said they would apologize.

Even more telling, some high earners said they would apologize even if they did not believe they were at fault. About 25 percent of top earners reported doing this, compared to just 13 percent in the lowest income group. The survey results were reported by Ann Fisher in Fortune magazine.

Experts say apologizing can strengthen relationships and build trust. People who admit mistakes are often seen as more open and willing to learn. That can lead to better teamwork and stronger professional connections.

Career expert Marty Nemko suggests confidence may play a role. People who feel secure in their position may be less defensive and more willing to admit when something goes wrong.

While income depends on many factors, the survey points to a simple habit that could make a difference. A sincere apology may not just repair a relationship—it could also help create new opportunities.